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Launch Your Fashion Line Seminar


  • Bloomingdale's 845 Market Street San Francisco, CA, 94103 United States (map)
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Have you ever thought about launching your own fashion line? Do you have an idea for a line but don't know where to start? Join us for a two-day information-packed seminar on launching your line with industry veteran and Executive Director Fran Farmer. We'll take you from idea to sourcing, pricing, production, marketing, and more, and give you the tools to turn your idea into action.

Please note that the content will be specific to apparel and accessories brands. Seating will be limited to allow for attendee interaction and Q&A.

Here are the points that will be covered over the 2 days:

JAN 29 - Day One (6-8PM)

Introductions
White Space
Define Your Customer
Design Your Line & Sampling
Where Will You Manufacture
Q & A

JAN 31 - Day Two (6-8PM)

Costing Your Product
Organization & Systems
Business Plan
Sales & Marketing
Fulfillment
When to Create Your Next Line?
Q & A

AGENDA

5:30-6pm - Doors open and check-in
6:00-8:00PM - Seminar & Q&A

Earlier Event: November 26
DG Expo & Seminars (Partner Event)